Operating from the small village of Thurston, just outside the beautiful Bury St Edmunds, Jo divides her time between making candles and attending events. For many years she also taught candle making and had over 2000 people walk through her doors, many of whom have gone on to run their own successful cottage industries. This part of the business was closed in late 2023 with studio rent and material costs soaring. Conscious decisions were made to focus on other parts of the business and scale down, rather than having to increase RRP prices to accommodate these costs.
The Traditional green label candle and wax melt range comes in up to 25 fragrances at any one time. New fragrances are added twice a year to reflect the changing seasons. Diffusers are currently available in 12 fragrances, with more being added to the range during 2024.
Our new Pick N Mix Botanical Wax melts will launch in March ’24. These are available in 26 fragrances and provide up to 20 hours of fragrance per melt, making them the most economical (and strongest) way of fragrancing your home.
Sarah King2021-10-11I always buy candles and wax melts from Jo - they smell amazing and are such good quality! I recently went on one of the fun candle making courses. We had such a fantastic time and took away so many candles, melts and a diffuser. I really recommend you go along if you love candles!!Sandra Brown2021-09-20I love attending the courses at the white candle company. Jo and Jo are fantastic teachers, I recommend you try the courses you won’t be disappointed. The ladies are friendly and charming excellent teachers, I have been to other courses but they are the best. Thank you Jo and Jo.Steve B2021-09-04Great products.Honey Bee2020-08-30Superb selection of candles, Jojo is very polite friendly and knows her stuff!Peter Bartlett2020-08-26Couple of nice birds in there ha haDiana Fox Brindle2019-12-22Most enjoyable candle making experience.Load more
You can find The White Candle Co. in many independent shops, garden centres and salons around the UK. If you would like to become a stockist then you’ll find a wholesale application form here.
In addition, the core of our business is our customer relationships we build. Provenance is hugely important and Jo is still the face of this business and often out and about at many local markets and craft fairs. Take a look to see where you can find us here.
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